Only NACS and PEI Members will qualify for Priority Point selection (January – June 2021). Qualifying exhibitors will select within their assigned Priority Group based on priority points accumulated.
Late January 2021 - Point totals and Priority Groups will be communicated to the designated tradeshow and key contacts of NACS and PEI member companies via mail and e-mail. Points are calculated based on earnings, bonuses, and penalties assessed through November 30, 2020.
Applications must be submitted within 48 hours of your assigned date/time.
Hunter Club Members
Pre-selection: Late January – February 2021
Supplier Members
Booth Selection: March – June 2021
Our attendees love new products and services. The NACS Show welcomes first-time, member exhibitors! Learn more about the New Exhibitor Area. These booths are limited to 10x10’s.
For larger booth space reservations, or booth space in the main exhibits area, applications should be submitted based on the schedule above.
New Exhibitors will be able to submit an application for booth space starting in March 2021. You must be a NACS member to be eligible to submit an application. Become a member.
1. NACS and PEI members apply for exhibit space based on the Priority Group assigned in mid-December 2020. Online floor plans will be available beginning March 2021.
2. As each Priority Group opens, applicants will have 48 hours to submit their online application. Note: Any exhibitor that misses their assigned Priority Group application deadline will be placed in the queue for assignment based on date received without priority point ranking.
3. Applications received by their Priority Group deadline with deposits will be sorted based on points accumulated, and assigned as follows:
- Priority points (highest to lowest)
- Tie-breaker – Date/time stamp on application
- Online floor plans will be updated at least twice daily after assignments begin (late March)
4. Paid exhibitors will receive booth assignment confirmations via e-mail within 5-8 business days.
Points have been calculated based on the following criteria.
- Annual Membership (10 points) – per year of membership with NACS or PEI (maximum credit for one organization membership)
- NACS Show Exhibitor (5 points) – per NACS Show exhibit year participated. Primary, paid booth contracts only. Co-exhibitors and cancellations do not receive exhibit points.
- Booth size purchased per year (scaled points)
- 3 points – 800+ sq ft
- 2 points – 400-799 sq ft
- 1 point – 100-399 sq ft
Priority points are calculated based on NACS and PEI membership and exhibitor engagement since 2004. The points allocated reward loyal exhibitors and members of both organizations with weighted emphasis on membership and tradeshow participation.
NACS Show exhibit space is assigned in Priority Points order. Priority points are calculated based on NACS and PEI membership and exhibitor engagement since 2004. This ranking system rewards loyal exhibitors and members of both organizations as earnings have weighted emphasis on membership and tradeshow participation.
- Advertisement (2-8 points) – Advertisers in the NACS Daily e-newsletter, Convenience.org website, NACS Magazine, Cool New Products Guide, NACS Show Onsite Guide, The NACS Show Daily, PEI Journal, and PEI Directory will receive bonus points based on paid advertising through November 30, 2020 (applied towards 2021 booth selection). Maximum 8 bonus points earned. (Learn more about NACS advertising options and PEI advertising options.) Bonus points earned after the deadline will be accrued for the 2022 NACS Show selection groups
- NACS Exhibitor Pre-Show Prep Experience (2 points) – Participate in the complimentary exhibitor education program, site visit, and networking event and earn bonus points. Points awarded based on attendance and event survey completion. Maximum 2 bonus points earned (limit one bonus per exhibiting company).
- NACS Ambassador (2 points) – participate in the Ambassador program with perfect attendance at all timeslots reserved, and earn bonus points. Maximum 2 bonus points earned (limit one bonus per exhibiting company).
Failure to adhere to NACS Show Terms and Conditions will lead to the loss of priority points.
- Misuse of Exhibitor Badges (6-8 point penalty) – Badges should not be used to register customers or clients for security and liability reasons. All recipients of exhibitor badges must be employees or agents of the exhibiting company. Exhibitors found in violation will receive a written booth violation notice. The policy has been reviewed and approved by NACS and the Exhibitor Advisory Committee (February 2016). Penalty: full deduction of all points earned for the event (maximum 8 points deducted).
- Early Tear-Down/Dismantle (6-8 point penalty) – Any exhibitor that chooses to tear down or dismantle their booth before the official close of the NACS Show will be subject to penalties. Penalty: full deduction of all points earned for the event (maximum 8 points deducted)
- Default of Occupancy (No Show) (6-8 point penalty) – Exhibitors that fail to occupy their rented space without prior notification to NACS. Penalty: Full deduction of all points earned for the event (maximum 8 points deducted)
- Show Rules Violations (1 point per infraction) – Failure to comply with booth display guidelines (i.e. excessive display height, space restrictions), and failure to adhere to exhibitor conduct policies (i.e. marketing outside of booth, excessive noise). Penalty: 1 point for each violation accompanied by a written citation.
- Missed Submission Deadline - Any exhibitor that misses their Priority Group deadline will assigned after all others or at the top of the next bracket to be assigned.
- Competitors - Every attempt will be made to ensure that exhibitors are not located next to listed competitors. Applicants may list up to two major competitors for separation requests on their Exhibit Space Application.
- Picking Space for Other Exhibitors – Companies are prohibited from picking booth space for each other, except in the case when one company wholly owns another. Proof of ownership may be requested for verification. The company name displayed on all booths will be restricted to only that of the eligible member company contracting booth space.
- Priority Points Cannot Be Purchased. Only confirmed, paid exhibitors will accrue priority points. Fully paid booths that have been cancelled and booth shares are not eligible to earn points. Review the Bonus Points section for other ways to accumulate points throughout the year.
- Mergers or Acquisitions. Following a merger or acquisition, point totals cannot be combined. The highest earned priority points will be transferred to one designated member for use in space selection.