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Michelle Abdollah

Category Manager, Beverage Alcohol
Extramile Convenience Stores LLC
Alcohol Category Manager for ExtraMile Convenience Stores LLC (EMCS), Michelle currently oversees all aspects of merchandising related to wine, beer, and spirits across the full network of over 700 licensed stations operating in 9 states.   Michelle joined EMCS in October 2021 and comes with over 15 years of merchandising and operations experience.  She has worked in both large format and c-store chains at Target and 7-Eleven. 
Before leaving 7-Eleven, she held the position of Store Readiness Manager for the Western United States covering all new store growth, acquisitions, and change of ownership. Prior to this, Michelle worked as a Business Consultant for a territory of franchised stores and served as the zone merchandising category lead for both alcohol and non-alcoholic beverages. 
Michelle earned her BA in International Business from San Diego State University and studied abroad at ESSEC in Paris, France.  

Speaking at:

Blurring Lines in the Beverage Alcohol Category

Packaged beverage giants like Coke, Mtn Dew, and Monster are now driving growth in the beverage alcohol sector, blurring the lines between traditional Beer, Wine, and Spirits. With Ready to...