NACS Show 2024
  • Las Vegas Convention Center
  • Conference: October 7-10, 2024
  • Expo: October 8-10, 2024
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Lorelei Bergin

Vice President, North American Retail 
NielsenIQ

Lorelei Bergin is the Vice President of Retail -North America with NielsenIQ, the consumer intelligence company that has reported online and in-store shopper behavior for over a century. She is an accomplished practitioner and recognized thought leader among the retail and manufacturing community. She leads a portfolio that includes the Dollar, Mass, and Club channels delivering data-driven and actionable insights on market measurement, price, personalized promotions, assortment, supply chain, consumer insights, and retail media. Prior to joining NielsenIQ, Lorelei was a Senior Consultant and Architect for over a decade serving retail, manufacturing, government, and healthcare industries.

 

Lorelei resides in Nashville, TN and in her spare time she also serves as an adjunct professor teaching data management and analytics for both Middle Tennessee State University and Belmont University. 

 

Format: Awards Awards
Awards announcements and presentation.
Format: Case Study Case Study
General topic presenting lessons learned start to finish.
Format: Expert-Expert Interview Expert-Expert Interview
Replaces fireside chat or single presenter format. Must be known industry expert or presentation of robust data.
Format: Ignite Ignite
Slides run automatically keeping speaker pacing. Keeps session moving.
Format: Kaleidoscope Kaleidoscope
One topic through the eyes of different functional teams (e.g. supply chain, store ops, frontline, finance, etc.)
Format: Lightning Lightning
Moderated Q&A with small panel with efforts to drive diverse perspective; after 3 minutes on question, buzzer sounds and move to next question; forces people to be brief and clear on answers.
Format: Masterclass Masterclass
Single topic session which is a solo presenter and acts more like an university lecture. Must include multiple media, audience interaction, etc.
Format: Panel Panel
Multiple presenters, experts in a certain field discussing and sharing expertise and experience with one another.
Format: Great Debate: Point Counterpoint Great Debate: Point Counterpoint
Facilitator stimulates point/counterpoint debate on key industry topic.
Format: Roundtables Roundtables
Facilitated discussion. Limited use of slides or video to set-up topic.
Format: Think You Know Me? Think You Know Me?
One group is polled on a topic, and then the other has to guess the outcomes, as a stimulant for discussion.
Format: Workshop Workshop
Traditional small group classroom style format.

Speaking at:

Effective Strategies for Understanding the Value Sensitive Shopper

Explore tactics to differentiate your offerings, enhance customer experiences, and drive profitability in the face of fierce competition. Whether you're a small retailer or a major chain...

October 07, 2024
1:15 PM - 2:15 PM PDT
Category Management
Format: Think You Know Me? Think You Know Me?
 
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