NACS Show 2025
  • Conference: October 14-17, 2025
  • Expo: October 15-17, 2025
  • Chicago | McCormick Place
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Babir Sultan

President

Babir Sultan is a visionary entrepreneur, consultant, and speaker with a diverse track record of building high-impact businesses across retail, technology, and marketing. Known for his hands-on leadership style and sharp strategic instincts, Babir specializes in helping organizations scale, innovate, and lead with purpose.

His career began in New York’s IT sector, where he developed a strong foundation in technology and systems thinking. Fueled by entrepreneurial ambition, Babir launched his first venture—a gas station that blended traditional retail with forward-thinking marketing and automation. That business became FavTrip, a trailblazing convenience store brand recognized not only for its in-store excellence but also for its massive digital reach, engaging millions of people online each month through creative and community-driven content.

Today, Babir continues to innovate at the intersection of retail and technology as the founder of an AI-driven company focused on live monitoring and analytics for businesses. This cutting-edge platform uses advanced computer vision to recognize persons of interest, generate heat maps, track store activity, and provide real-time operational insights—empowering retailers to enhance security, boost performance, and stay ahead of the curve.

Whether advising startups on go-to-market strategies or helping legacy businesses modernize, Babir brings a unique blend of experience, creativity, and executional excellence to every project he undertakes.

Speaking at:

Convenience Innovation Sparked at MIT

Get ready for a fast-paced session where convenience retailers share real-world innovations sparked during their time at MIT. Hear how these purpose-driven ideas turned into impactful...

Tap Into the Real Power of AI

What’s New in 2025? What’s Next on the Horizon?

Explore real-world applications of AI through user stories and case studies. How are organizations across industries bringing AI to life...

 
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