NACS Show 2025
  • McCormick Place Convention Center
  • Conference: October 14-17, 2025
  • Expo: October 15-17, 2025
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Essential Do's and Don'ts in Category Management

Format: Case Study Case Study
General topic presenting lessons learned start to finish.
Format: Expert-Expert Interview Expert-Expert Interview
Replaces fireside chat or single presenter format. Must be known industry expert or presentation of robust data.
Format: Ignite Ignite
Slides run automatically keeping speaker pacing. Keeps session moving.
Format: Kaleidoscope Kaleidoscope
One topic through the eyes of different functional teams (e.g. supply chain, store ops, frontline, finance, etc.)
Format: Lightning Lightning
Moderated Q&A with small panel with efforts to drive diverse perspective; after 3 minutes on question, buzzer sounds and move to next question; forces people to be brief and clear on answers.
Format: Masterclass Masterclass
Single topic session which is a solo presenter and acts more like an university lecture. Must include multiple media, audience interaction, etc.
Format: Great Debate: Point Counterpoint Great Debate: Point Counterpoint
Facilitator stimulates point/counterpoint debate on key industry topic.
Format: Roundtables Roundtables
Facilitated discussion. Limited use of slides or video to set-up topic.
Format: Think You Know Me? Think You Know Me?
One group is polled on a topic, and then the other has to guess the outcomes, as a stimulant for discussion.
Format: Workshop Workshop
Traditional small group classroom style format.
Category Management
Format: Panel Panel

Unlock the keys to successful category management by attending this session designed for new category managers and marketers. Learn the top three dos and don'ts that can make or break your company’s strategy, from leveraging data to staying ahead of industry trends and optimizing product assortment. Don't miss this opportunity to elevate your category management skills and drive in-store sales.

October 07, 2024

12:00 PM - 1:00 PM PDT

Ballroom A



Add to Calendar 10/07/2024 12:00 PM 10/07/2024 1:00 PM America/Los_Angeles NACS Show Education Session - Essential Do's and Don'ts in Category Management

Unlock the keys to successful category management by attending this session designed for new category managers and marketers. Learn the top three dos and don'ts that can make or break your company’s strategy, from leveraging data to staying ahead of industry trends and optimizing product assortment. Don't miss this opportunity to elevate your category management skills and drive in-store sales.

 Las Vegas Convention Center: Ballroom A

Speakers

Jeannie Amerson

VP of Marketing
Enmarket

Jeannie Amerson is the VP of Marketing for Enmarket and is responsible for marketing, merchandise, food service, branding, loyalty, and payment strategies. Enmarket employs more than 1,300...

Brad Connell

Sr. Category Manager
Center of Store at bp for the ampm and Thorntons brand

Rebecca Gregory

Center Store Category Manager
Weigel's Stores, Inc.

Rebecca Gregory is the Center Store Category Manager for Weigel's, a company renowned for its commitment to quality and community service. Founded in 1931, Weigel's has grown to operate 80...
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