Donna Hood Crecca is Principal at Technomic Inc., where she leads the firm’s Convenience Store Practice, as well as its Adult Beverage Practice and is founder of its Cannabis Practice. As Principal, Donna develops research-based insights and recommendations for leading and emerging supplier and operator companies to enhance their go-to-market and product development programs and strategies across these practice areas and broader foodservice. She is a veteran of the foodservice and drinks industries, having covered and consulted for the foodservice, convenience store, restaurant, hotel, beverage and beverage alcohol markets for more than three decades.
Industry Activities
Donna co-leads the CSP-Technomic C-store Operator Advisory Council, is a C-store Women Event Ambassador and is a member of the VIBE Advisory Council. She is BarSmarts Advanced Certified and has served as President of the International Foodservice Editorial Council.
She is a frequent and highly-rated presenter at industry events, including the National Restaurant Association Show, Outlook Leadership, Convenience Retailing University, VIBE, Flavor, International Restaurant Show, Restaurants Canada, New England Food Show, Florida Restaurant Show and others, and is interviewed and cited in industry publications including CSP, CSPDailyNews.com, C-store Dive, NACS Magazine, RestaurantBusinessonline.com, as well as broader news outlets such as Axios.