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Bundling Better: More Profitable Promotions

October 05, 2023
8:00 AM - 10:15 AM EDT

Room: A407

Add to Calendar 10/05/2023 8:00 AM 10/05/2023 10:15 AM America/New_York NACS Show Education Session - Bundling Better: More Profitable Promotions

It is time to take control of your promotions in addition to your vendor promotions. (If your competitors are offering the same product on promotion as you, how is it YOUR promotion)? In this session, retailers will learn the skills to create bundles and break evens to determine if the promotions they offer are profitable. Retailers will learn how to use their vendor relationships to their advantage and emphasize how to build and track a better, more profitable promotion. Retailers will develop a promotional calendar for their sites.

Small Operator Workshops are limited to the first 50 attendees on-site. These are working sessions where participants should only join if committed to staying for the full class. Slides and recordings of these sessions will not be shared.

Georgia World Congress Center: A407

I'm in charge of promotions at my stores, and would love some fresh new ideas.

It is time to take control of your promotions in addition to your vendor promotions. (If your competitors are offering the same product on promotion as you, how is it YOUR promotion)? In this session, retailers will learn the skills to create bundles and break evens to determine if the promotions they offer are profitable. Retailers will learn how to use their vendor relationships to their advantage and emphasize how to build and track a better, more profitable promotion. Retailers will develop a promotional calendar for their sites.

Small Operator Workshops are limited to the first 50 attendees on-site. These are working sessions where participants should only join if committed to staying for the full class. Slides and recordings of these sessions will not be shared.

Objectives:

  • Identify ways to involve vendors in your promotions
  • Discuss new promotion ideas that have been underutilized in your stores
  • Develop a promotional calendar for your sites
Track

Speakers

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