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NACS Show 2023
  • Conference: October 3-6, 2023
  • Expo: October 4-6, 2023
  • Georgia World Congress Center | Atlanta

Greg Crow

VP Insights
PDI

Greg leads the Insights team within PDI's Consumer Engagement segment. Greg and his team work with retailer and brand clients to identify and activate on timely insights across a range of domains from loyalty to shopper analytics, promotion and category analytics and more. Greg has 30 years of experience in analytics and technology innovation with firms such as IRI, Oracle and Fiserv.

Greg and his wife have two adult kids and recently made their last ever tuition payment. In their spare time, Greg and his wife enjoy cycling, travel and learning languages.

Speaking at:

Benchmarking to Improve Loyalty Outcomes: Lessons from PDI and Coen Markets

Loyalty isn’t just a program. It’s an outcome that must work equally well for both retailers and consumers. Join Todd Gulbransen, SVP Consumer Marketing, and Greg Crow, VP Insights, at...
 
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