Some promotions seem to do better than others. I’m looking to create more meaningful promotions and more effective marketing tactics in order to optimize results.
Some products sell themselves, but additional marketing and promotion can take your convenience-store sales to the next level. Come to this session for a discussion on how shoppers’ habits and preferences have evolved and walk away with fresh ideas to create more meaningful promotions your customers actually want and marketing tactics they’ll respond to.
Objectives:
James Jacko is the Senior Category Manager for Coen Markets, Inc., a convenience and fresh food retailer with 57 sites in Pennsylvania, Ohio & West Virginia. James is responsible for...
GSTV is a data-driven, national video network delivering targeted audiences at scale across tens of thousands of fuel retailers. Reaching more than 1 in 3 U.S. adults monthly, GSTV engages...