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NACS Show 2023
  • Conference: October 3-6, 2023
  • Expo: October 4-6, 2023
  • Georgia World Congress Center | Atlanta

Future Proofing Convenience: Using Search, Social, and Ratings and Reviews to Drive Visibility and Growth

October 3, 2022
9:15 AM - 10:15 AM PDT
Location: Westgate: Ballroom A

I want to ensure my business shows up when and where customers are looking.

Shoppers today have questions, and they expect their device to have answers. To win the convenience-minded shopper, retailers cannot rely on having the best physical location. They must take steps to develop and manage their multi-location presence on the top of the localized marketing digital channels that influence shopper buying decisions. Ensuring data is accurate and consistent across Google, Facebook, Yelp, Waze and the plethora of consumer tools applications is essential in the quest to future proof your business and meet customers when and where they are looking for solutions and discovering new options. If you are looking to grow your stores’ reach by being visible earlier in the customer journey, you’ll want to join this session and learn from the experts.


  • Define how digital is changing the way shoppers search for solutions
  • Determine why retailers are turning to localized marketing and search optimization to bolster growth
  • Leverage social platforms like Facebook to turn discovery into demand