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NACS Show 2023
  • Conference: October 3-6, 2023
  • Expo: October 4-6, 2023
  • Georgia World Congress Center | Atlanta

Prioritizing the Customer Experience

October 2, 2022
9:15 AM - 10:15 AM PDT
Location: Westgate: Ballroom C

I want to ensure that I’m engaging with my customers in a meaningful way.

The Customer Experience or CX, once defined by being nice and some kind words has evolved. CX now drives a multichannel approach to retail that includes in-store, online, and at the pump or EV charger. But how does CX lead to real value and align with purpose? How does a retailers CX become immersive in the totality of its culture? During this session, we will discuss how to engage your customers across channels in a meaningful and measurable way to capture customer loyalty and basket growth.


  • Identify how to Engage Customers with a Meaningful and Relevant Experience
  • Choose to Get Personal with your Customers by Harvesting Quality and Actional Data Points
  • Interpret the multichannel approach to retail