Prioritizing the Customer Experience

The Customer Experience or CX, once defined by being nice and some kind words has evolved. CX now drives a multichannel approach to retail that includes in-store, online, and at the pump or EV charger. But how does CX lead to real value and align with purpose? How does a retailers CX become immersive in the totality of its culture? During this session, we will discuss how to engage your customers across channels in a meaningful and measurable way to capture customer loyalty and basket growth.