From Fuel Station to Hospitality Provider: Operational Impact

Our industry constantly changes, and adapting to new realities is nothing new. But with alternative fuels on the rise and with a heightened consumer focus on the sustainability impact of their mobility choices, it has become clear that as an industry, we need to find new footfall drivers and think about a more diverse offer. And our answer to this so far, and relatively successful, has been foodservice. But selling gas is one thing, whilst offering hospitality is an entirely different one. 

In this session, we will talk to operationally responsible representatives from globally leading retailers that switched from selling gas to offering hospitality. They will share what issues they faced, how they adapted their day-to-day operations, and their key learning from this massive operational change.