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NACS Show 2022
  • Conference: October 1-4, 2022
  • Expo: October 2-4, 2022
  • Las Vegas Convention Center | Las Vegas

Cold Vault in 2021: Trends and Takeaways

October 7, 2021
8:00 AM - 9:00 AM CDT
Location: E450B

I'm interested in learning more about current cold vault trends

The cold vault of 2021 is very different from the cold vault of 20 years ago. The exponential growth in alternative non-alcoholic beverages, craft beer, and mixed alcoholic drinks have given category managers and customers infinite choices. In this session, NACS Research will discuss those current trends and data on cold vault beverages. Then, industry experts will take a deeper dive specifically into the “beyond beer” trend and explore the tsunami of growth coming in this space and how to take advantage of the opportunity.


  • Discover current sales trends in cold vault beverages
  • Predict how customer preference changes will alter your cold vault sales and space use in the coming years
  • Understand ways that you can segment and merchandise your cold vault to maximize sales of beyond beer products