Log In | Help
NACS Show 2021
  • Conference: October 5-8, 2021
  • Expo: October 6-8, 2021
  • McCormick Place | Chicago

Building Customer Loyalty Through Employee Culture & Engagement

October 5, 2021
1:15 PM - 2:15 PM CDT
Location: E450A

I'm looking for ways to improve our culture and increase employee engagement

As competition continues to rise in the convenience space, retailers must be vigilant in exploring ways to maximize their share of the market. One solution that often gets overlooked is the connection between employee engagement and customer loyalty. It’s no surprise that happy team members create better guest experiences thus driving consumer loyalty. Come to this session to hear from Love’s and Sheetz and how their cultures help to drive customer loyalty.


  • Discuss the components of an organization’s culture
  • Define the connection between employee engagement and customer loyalty
  • Identify opportunities to increase employee engagement, and in turn reduce turnover