CBD, Hemp, Edibles: What Retailers Need to Know About This New Category

Wednesday, Oct 2 | 9:15am – 10:15am

Location: A411
Category Management Experimenters

I am interested in finding out more about how I might market legal CBD products, and what the market looks like if additional cannabis derived products become legal.

We may have settled the legal status of CBD (kind of), but there’s still plenty of questions for convenience retailers considering this exciting new space. What exactly is the difference between CBD and hemp? Edibles, tinctures, topicals…how do all of these different products work? Who’s actually buying these products? And, perhaps most importantly, how can convenience retailers possibly educate consumers in a channel centered around speedy transactions? Two experts of the hemp industry will tackle the topline questions surrounding this new opportunity. This session is for retailers interested in getting a better grasp of the CBD market.


Executive Director
Hemp Industries Association
Hemp Industry Daily

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